Founding Philosophy/Company Motto

TOYOSHIMA has a history of working to popularize earth-friendly materials.

In the textile industry, words such as SDGs and sustainability are flying around, but Toyoshima & Co., Ltd. has a history of working to popularize earth-friendly materials even before the SDGs were adopted by the United Nations General Assembly.

For example, the "Orgabits Project" started in 2005 is one of them. Currently, a considerable amount of chemical fertilizers are used in cotton cultivation, but 100% organic cotton is expensive and difficult to spread. Therefore, we started this project to expand the consumption of raw materials by delivering products with a 10% organic cotton ratio to 100 times more people, without being particular about 100%.

Personally, I have become more and more aware of environmental issues over the past ten years. Healthy life expectancy has increased, and the future I had imagined has changed, and I began to think, "I can't stay like this." And as companies are increasingly working on the above-mentioned "organic cotton" and "Tencel" refined from wood pulp, I think that we must do what we can, both as individuals and as a company. I think I've become more conscious. I believe that my personal thoughts, the content of our business, and the global trend of the SDGs have all come together.

The principle of “honesty and trust, solidity and proactiveness” is a philosophy that leads to the SDGs.

I personally do not use the word “ethical” when referring to products and services. Strictly speaking, it's not "ethical", so I can't lie there. However, there are times when we say, “We are confident in our traceability.” At that time, I myself will be prepared to communicate, and I will remind the departments and people in charge who handle the product to "make up their minds." It means that you are working with sincerity and sincerity.

Our company is a B to B company, but we are doing direct business and sending messages to get consumers to understand our products. Because I'm thinking I think that the philosophy of “honesty and trust, solidity and proactiveness” is an old word, but I think that honest and diligent work is an essential philosophy for achieving the SDGs.

「オーガニックコットン」や「テンセル」「フードテキスタイル」などの持つ付加価値を
顧客に理解してもらうことを決して諦めてはいけない。

繊維業界はいま大きく変わろうとしており、環境への負荷をいかに小さくしながら産業そのものを育てていくかが問われています。
その中で、オーガニックコットンやテンセル、フードテキスタイルなどさまざまな素材の普及に取り組んでいますが、当然ながら、「質はいいけど値段はそのままにしてほしい」と言われることがあります。
繊維素材とは、グラム数を変えて販売できる食品などと違い、簡単に用尺を変えて販売することはできません。先進国の中でも物価の安い国となった日本で、付加価値を認めてもらうのはとても難しいという現実もあります。
それでも、その価値を理解していただく活動を諦めずに行い、認めていただくことで私たちのビジネスは成り立っています。