
Augavitz J-WAVE has started!
J-WAVE "WONDER VISION" AIRS EVERY SUNDAY MORNING FROM 6 TO 9 AM. It is a program that creates an exciting future together while connecting with new friends. "orgabits FRONTIERS" will be broadcast every Sunday from 7:05~7:15 in J-WAVE "WONDER VISION".
We will develop high-quality programs that perfectly collaborate with the exciting programs of J-WAVE "WONDER VISION" and the concept of "Ogavits" of "a little good thing for the earth".
■What is the "Ogavitz Project" developed by Toyoshima & Co., Ltd.?
The organic cotton promotion project in which the largest number of apparel brands in the Japan participate. With the "reverse idea" of delivering 10% products to 100 times more people without sticking to 100% organic cotton, about 90 brands are currently participating and producing about 1 million items a year. These activities have expanded to support farmers and NPOs in the country of origin, and the circle is expanding as a social contribution activity where people can participate in fashionable clothes through a single piece of clothing.
Cotton produced by conventional cultivation methods contains about 15% of the insecticides and 7% of pesticides used around the world (*Source: Textile Exchange), and contains various problems such as soil contamination and environmental problems. Organic cotton, on the other hand, refers to organically grown cotton on farmland that has not used any pesticides or chemical fertilizers for more than three years. The growing demand for organic cotton is expected to reduce the use of conventional cotton cultivation methods and improve the above problems.
【Orgavitz Official Website】http://orgabits.com
【Orgavitz Facebook Page】https://www.facebook.com/orgabits