Since FY2022, TOYOSHIMA has been participating in the Aichi Circular Economy Promotion Project Team (hereinafter referred to as "PT") launched by Aichi Prefecture as a member company.
JR Tokai Hotels Co., Ltd. has renewed the uniforms of all six hotels in July 2024. This time, the company collaborated with PT from the perspective of SDGs initiatives, and recycled the uniforms that had been used so far into yarn using the scheme of the WAMEGURI project, and created a drawstring bag to store a hair dryer that uses the yarn as part of the material. This purse has been installed in all guest rooms of all six hotels operated by the company since March.
WAMEGURI will continue to aim to recycle discarded clothing into new items through collaboration with customers.
■ Produced dryer bag
About the WAMEGURI Project
The annual supply of apparel in Japan is said to be 3.5 billion pieces, and 34% of the total clothing is used for recycling or reuse (including overseas export) after consumers part with it. The remaining 66% is disposed of as garbage and ended up in landfills*.
In January 2022, TOYOSHIMA launched a project called "WAMEGURI" to recycle discarded clothing in Japan Japan, thinking that it would be possible to take part in the responsibility for the 66% of clothing that is disposed of, given the background of producing a volume equivalent to 2~3% of the apparel products supplied by Japan.
"WAMEGURI" collects all kinds of textile products such as polyester, cotton, wool, and feathers in Japan, sorts and spun them at the factory, and aims to recirculate the most commercialized products.
*Ministry of the Environment, "Sustainable Fashion (https://www.env.go.jp/policy/sustainable_fashion/)"
「WAMEGURI」URL：https://my-will.jp/service/wameguri
About the Aichi Circular Economy Promotion Project Team
▲PT logo
A project team for industry-government-academia collaboration launched by Aichi Prefecture in January 2023 to materialize the promotion model set forth in the "Aichi Circular Economy Promotion Plan" (formulated in March 2022). Participating members are working on commercialization through collaboration.
(Reference website)
Site at the time of PT launch
https://www.pref.aichi.jp/press-release/circulareconomy-pt.html
PT introduction site (in Aichi Resource Recycling Navi)
https://aichi-shigen-junkan.jp/circular_economy/project
