Toyoshima & Co., Ltd. From August 2021, "VIRTUAL CLOTHING™", which reads pattern data of clothes and works to improve the efficiency of the apparel production process by 3D modeling, has been linked to the avatar platform "AVATARIUM" developed in-house by Pocket RD Co., Ltd. to produce clothing data worn by avatars. We are working on the development of "GET BOTH", a service that connects the use of clothing data to virtual fashion and real purchases.
In this event, which utilizes AVATARIUM, an original 3D avatar creation platform developed by Pocket RD, those who purchase in-store products for 5,000 yen (tax included) or more will be able to experience creating a 3D avatar that looks exactly like themselves. The created avatar can be freely manipulated in the virtual space, and you can enjoy a fighting game in real time between the imitation comedian Atsushi Motoki and the avatar controlled by model Noboru Horikai. In addition to avatar creation and fighting games in virtual space, you can also purchase products designed by Atsushi Motoki and Noboru Horikai's avatars at Light-On stores nationwide.
TOYOSHIMA will continue to work with Pocket RD Co., Ltd. to develop and provide new services that combine Metaverse and fashion, contribute to sales promotions and event activities for business partners, and promote the use of 3D technology in the fashion industry. I will come.
■ Event overview
・ Date and time: June 18th (Sat) and 19th (Sun), 2022 11: 00-19: 00
・Venue: Koshigaya Lake Town 1F ・mori Tree Plaza
・Conditions for participating in the event: Purchase products of 5,000 yen (tax included) or more at Light-on Aeon Lake Town store
* Numbered tickets will be distributed from 10:00 at AEON Lake Town Light-on store.
*Receipts purchased on June 18th and 19th at Aeon Laketown Light-on stores can be exchanged for numbered tickets.
*It takes about 30 minutes to create an avatar and prepare the game.
*You can request your desired time for the event experience, but it will be on a first-come, first-served basis.
* The game will be played against the talent's avatar, not the talent himself. There are times when talent will appear, but we cannot guarantee that you will be able to contact the talent.
* On the day of the event, there is also a free experience where you can only play fighting games with AI avatars.
*Preschool children are not allowed.
■ About the speakers
Moderator: GIRLY MOON PROJECT
Talent Appearance Time:
June 18th (Sat) Kaito Hori 13:00-18:00
June 19 (Sun) Atsushi Motoki 13:00-16:00, Kaito Hori 15:00-18:00
GIRLY MOON PROJECT
An idol group consisting of members selected from the idol audition "GIRLY MOON PROJECT", which received over 1,500 applicants.
Currently, Yumeko Ishida, Mai Kitano, Ao Shitamachi, and Yuzuki Takatsuji, who were selected as debut members on October 26, 2021, are actively working toward their debut.
Atsushi Motoki
Born May 23, 1983. Born in Kagawa prefecture. His face looks just like Kimura Takuya and he breaks through. Formed the comedy unit [Kimzail] with Kazuya Matsumoto. Widely active in television, radio and magazines.
Kaito Hori
Born May 30, 1999. Born in Saitama prefecture.
A 23-year-old who is active in various media such as the stage, dramas, and commercials.
In August 2021, he appeared in ABEMATV's popular original romance program "Wolves" series, "Don't be deceived by rainbows and wolves", which is highly supported by many young people, and received a lot of attention. SNS total followers 170,000 people.
■ Event wear product details
Available at right-on stores nationwide and on the official website.
Right-on official website URL: https://right-on.co.jp/
*Please note that some stores may be out of stock.
〈Item worn by Atsushi Motoki〉
・Product Name: “Washi Denim” Slim Stretch Jeans
・Size: 27/28/29/30/31/32/33/34
・Color: Medium dark processing color / Dark processing color / One wash
・Price: 6,600 yen (tax included)
* Atsushi Motoki wears size 32 and one wash.
〈Item worn by Kaito Hori〉
・Product name: COOL regular easy pants
・Size: S/M/L/XL
・Color: Beige/Black/Brown*Beige/Black*Gray
・Price: 3.900 yen (tax included)
*Horiumito is wearing size L and black.
・Product name: Regular Heavyweight T
・Size: S/M/L/XL
・Color: Navy/Green/Beige/White/Light Gray/Black
・Price: 2,200 yen (tax included)
*Horiumito is wearing size L and beige.
・Product name: Panama short sleeve open collar shirt
・Size: S/M/L/XL
・Color: Sax/Navy/White
・Price: 3,300 yen (tax included)
*Horiumito is wearing size L and navy.
■ About "AVATARIUM" developed by Pocket RD
"AVATARIUM", a platform that can automatically generate your own avatar, is a platform that provides "the self you want to become" according to TPO based on the concept of one ID = N AVATAR. Avatar generation is completely free. With D2A (Direct to AVATAR), we will develop business by utilizing avatars, such as editing such as dressing up, saving, and giving NFTs.
■TOYOSHIMA About "VIRTUAL CLOTHING™"
By reading pattern data, 3D modeling, accumulating data, and increasing results, we are working to significantly shorten work and improve the efficiency of the apparel production process. In addition, planning, sample checks, and fittings can be confirmed virtually, and you can consider from an early stage to in-store and EC sales. In terms of production, we will reduce losses such as sample costs and delivery costs by improving the accuracy of the finish, and realize sustainability at various locations. We use the 3D software "BROWZWEAR", "CLO", and "APEX4" according to the characteristics of the product, and are working to propose samples that are closer to the real thing.
■ Right-On Co., Ltd.
A jeans select shop that sells casual wear with jeans as the core item to a wide range of customers beyond age and gender. We offer a wide range of fashion items, from American casual to trendy.
<WEB> https://biz.right-on.co.jp＜ONLINE SHOP＞https://right-on.co.jp
＜LINE＞@right-on ＜Facebook＞https://www.facebook.com/righton.co.jp
＜Twitter＞@righton_pr ＜Instagram＞＠righton_pr / @right_on_kids
■ Pocket RD Co., Ltd. https://pocket-rd.com/
Pocket RD was born to make every communication of people all over the world more expressive. We believe that the improvement of 3D technology is essential worldwide in order to enhance the content business as 5G and 6G are being developed. Games, sports, fitness, health care, fashion, movies, advertisements, etc. The range of applications will expand, and we believe that epoch-making business will be born by acquiring knowledge from 3D for all core content. As a step to the unknown future, we will gather the best of existing 3D technology from around the world, make the impossible possible with newer, more interesting and innovative technology, and shape the future one by one. .
■ Toyoshima & Co., Ltd. https://www.toyoshima.co.jp/
Founded in 1841. In our history of more than 180 years, we have expanded our business areas in response to the changing times. Currently, we purchase and sell raw materials, yarns, and fabrics from all over the world, and handle a series of processes from final product planning to production management and delivery. In addition, as a company that proposes sustainable lifestyles, we develop and provide various sustainable materials and functional materials, invest in tech ventures, and promote the development of smart wear. Since 2019, we have made our statement "MY WILL" to express our stance on sustainability, technology and materials.
