ニュース

■Background of Sponsorship and Booth Exhibit
In June 2020, we announced our "Toyoshima SDGs Declaration," which sets forth five missions for realizing a sustainable society. One of these missions is "Creating people-friendly communities The sponsorship of the Nagoya Women's Marathon 2022 is based on this mission, and as an official supporter of the Games, we aim to revitalize the town and realize a rich lifestyle for the people as we did last year.


In conjunction with this sponsorship, the femtech brand "Hogara" launched mainly by female members of our company will be exhibited at the event booth in the convention venue. For everyone who participates in and visits this tournament, only our company as a textile professional can make "items with a special function for a comfortable everyday life" I will introduce you to the following.


■Hogara Booth Details
We will also introduce items with special functions for women, and sanitary products such as Sophi Synchro Fit, Sophie Haomoi ® organic cotton, specially in cooperation with Unicharm Co., Ltd. this time.

・Date & Time
March 11 (Fri) 12:00~21:00
March 12 (Sat) 10:00~20:00
March 13 (Sun) 9:00~17:30
*Last admission on each day is 20 minutes before closing time.

・Exhibition location
Booth number 15

・ Products to be introduced ※ Purchase possible in the booth
Organic cotton sanitary shorts (¥4,290~¥5,390), heat insulation night bra (¥5,280), camisole with organic cotton cup (¥6,270), etc., all prices include tax.




■What is Hogara (Hogara)?
"Hogara" is a brand launched by female members of TOYOSHIMA, who are textile professionals. As the number of female sales people in the company increased, we wanted to create products that reflected the voices of the field.
The brand name is derived from an ancient word Japan that means "bright and bright and wide and sunny". By referring to the voices of people who have gathered and planned information and experienced themselves, we have realized "realistically commercializing what we want now." Pursuing "what you want now" and aiming to be a "brand for women's comfortable everyday life", we will develop "items with special functions" that only textile TOYOSHIMA professionals can make.
・Hogara HP: https://hogara.jp/


■Toyoshima & Co., Ltd.https://www.toyoshima.co.jp/ 　
Founded in 1841. In our history of more than 180 years, we have expanded our business domain in response to the changing times. Currently, we are engaged in a series of processes from purchasing and selling raw materials, yarns, and fabrics from all over the world, and planning of final products to production management and delivery, and are developing comprehensive business in all processes of the fashion industry. In addition, as a company that proposes a sustainable lifestyle, we are developing and providing various sustainable materials, investing in tech ventures, and promoting the development of smart wear. Since 2019, we have adopted "MY WILL" as our statement to express our commitment to sustainability & technology.