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  • 国内最大級のオーガニックコットン普及プロジェクト「ORGABITS」がラピーヌ70周年記念ノベルティに採用!

2020.03.06

国内最大級のオーガニックコットン普及プロジェクト「ORGABITS」がラピーヌ70周年記念ノベルティに採用!

Press ReleaseProducts
Toyoshima & Co., Ltd. (President & CEO: Hanshichi Toyoshima, Nagoya City Naka-ku "ORGABITS", one of the largest organic cotton promotion projects in Japan, has been adopted as an eco-bag for novelty & WEB limited release products commemorating the 70th anniversary of the establishment of Lapine Co., Ltd. (President & CEO: Yasuhiro Aoi, Chuo-ku, Osaka). It is on sale at the Lapine online store.



Lapine Co., Ltd. produces eco bags as a novelty and online limited product to commemorate the 70th anniversary of the company's establishment, as awareness of ecology is increasing in society toward the charge for plastic shopping bags starting in July 2020. The eco bag uses 100% organic cotton from the organic cotton promotion project "ORGABITS". One yen for each eco bag will be used to support organic cotton farmers in India and support school attendance by "Peace by Peace Cotton". In addition, this time, by donating 10 yen per eco bag to the NPO Sakura Namiki Network, it will be used for the activities of the "Sakura Namiki Project" to plant cherry blossoms at the tsunami arrival point of the Great East Japan Earthquake.

■ 70th Anniversary Novelty & WEB Limited Eco Bag Product Overview



100% organic cotton from Orgabits is used for the campus. It is durable, lightweight, and has a convenient size that can hold a lot of luggage. There is a dot button on the back, so it can be folded and carried compactly, and can be used as an eco bag. It can be purchased at the Lapine Online Store.


【Product Details】
Size: Width 23cm Length 35cm Depth 10.5cm Handle 39cm
Price: ¥3,500 + tax

[Lapine 70th anniversary site]
https://www.lapine.co.jp/70th/

[LAPINE ONLINE STORE]
https://store.lapine.co.jp/

■ Lapine Co., Ltd.



Since its founding in 1950, Lapine has consistently adhered to the slogan "Even if you make tens of thousands of clothes, only one for each customer."
We are a group of life fashion creators who create clothes that are truly loved by our customers.

What is the Orgabits Project?
"Orgabits" is an organic cotton spread project that started in 2005 with the idea that everyone should contribute "bits" to the global environment and producers.
In order to facilitate the use and popularization of organic cotton, we have adopted the "reversal idea" of delivering 10% organic cotton products to 100 times more people, regardless of the amount of 100% organic cotton used in a single piece of clothing. More than 100 fashion brands have participated in the event, producing more than 7.2 million items in total. Activities have expanded to include support for farmers in the country of origin of organic cotton and NPO corporations. 2020 marks the 15th anniversary.
(* Source: Textile Exchange) [Orgabits official website] http://orgabits.com/

 

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