Toyoshima & Co., Ltd. (President & CEO: Hanshichi Toyoshima, Nagoya City Naka-ku The 8th Orgavitz Run in Chiba, a running competition specially sponsored by the organic cotton brand "Ogavitz", was held on Saturday, October 27, 2018 at Inage Seaside Park in Chiba City, Chiba Prefecture.
<Situation on the day of the tournament>
■ Contributing to the environment and society through events
Participating in this race is a running event that takes into consideration the environment and society, which leads to supporting farmers and promoting ecology. , Awards for the best dressers from each brand, a project to collect and reuse unnecessary down jackets and duvets, a sales booth for T-shirts made from recycled clothing that is no longer used, an ethical restaurant, etc. In addition, part of the participants' entry fees will be donated to the "PEACE BY PEACE COTTON Project," which supports cotton farmers in India. connect. A donation of 69,057 yen was collected for this event.
recycled precious metal medals
On the day of the race, 634 runners participated, and prize winners were presented with special eco-friendly medals made from recycled precious metals found in used mobile phones and other small home appliances, so-called "urban mines." it was done.
Face painting, warm-up yoga, and sachet-making workshops were also held for the whole family, making it an event where people could casually contribute to the environment and society through fashion and sports. TOYOSHIMA will continue to engage in social contribution activities through projects and events that transcend the boundaries of industries and brands.
Indian organic cotton field and farmer woman
■ What is Orgabits Run?
“Orgabits” is an organic cotton spread project that started in 2006 with the idea that everyone should contribute “a little” to the global environment and producers. In order to facilitate the use and spread of organic cotton, about 100 brands are currently participating, with a cumulative total of 684, based on the "reversal idea" of delivering 100% of the product to 100 times the number of people, regardless of the amount of 100% used in one garment. We produce over 10,000 items. This tournament started in 2011 with the concept of integrating the fashion industry and sports. TOYOSHIMA, which boasts the largest trading volume of cotton in Japan, was a special sponsor. This is the 8th running competition.
■ Sponsored brands on the day
GLOBAL WORK, NICO AND, BAYFLOW, ICCA, LB C, SAMANTHA MOS MOS, SAMANTHA MOS MOS BLUE, SAMANTHA MOS MOS LAGOM, EHEKA SOPO, MELANC ROUGH, URBAN RESEARCH & GREEN DOWN, FABIA, PUCCI MINE, CARL KANAI GOLF, JOHN MASTERS ORGANIC, VEGALTA SENDAI, HIRON , Skin Aware, Canton Overalls
■ What is the Orgabits Project?
About 15% of the world's pesticides and about 7% of the pesticides used* are used* in the cultivation of cotton, which is used as a raw material for clothing. Environmental and social issues are intertwined. On the other hand, organic cotton is cotton that has been organically grown on farmland that has not used pesticides or chemical fertilizers for more than three years. The widespread use of organic cotton is expected to reduce the use of conventional cotton cultivation methods and improve the problems in the world's growing regions.
"Orgabits" is an organic cotton spread project that started in 2006 with the idea that everyone should contribute to the global environment and producers little by little. In order to facilitate the use and spread of organic cotton, about 100 brands are currently participating, with a cumulative total of 684, based on the "reversal idea" of delivering 100% of the product to 100 times the number of people, regardless of the amount of 100% used in one garment. We produce over 10,000 items. The activity has expanded to support farmers in the country of origin and NPO corporations, and the circle of social contribution activities that can be participated in on a daily basis through one piece of clothing is also expanding. (*Source: Textile Exchange)
[Orgabits official website] http://orgabits.com/
warm up yoga
<Clothing collection project “BRING” booth>
