In this project, "Hogara" will participate in classes at Kinjo Gakuin University, hold lectures and awareness surveys on the environment surrounding women and femtech, and aim to create original products that reflect the students' "what we want now."
- Background of the initiative
Kinjo Gakuin is 133 years old and 73 years old. Under the slogan of university education, "strong and gentle." I'm here.
As the social situation surrounding women changes, "Hogara" and Kinjo Gakuin University, which aims for a comfortable daily life for women, will start an industry-academia partnership in September 2022 with the aim of increasing awareness of femtech, promoting women's social advancement and solving problems. Collaboration "Hogara x Kinjo Gakuin University Project" has started.
- About “Hogara x Kinjo Gakuin University Project”
"Hogara" and Kinjo Gakuin University will propose options to solve women's worries and issues through industry-academia collaboration, and support students' social advancement.
▲At the first class on Wednesday, September 21, the person in charge of "Hogara" gave a lecture on femtech and Hogara products and initiatives.
▲ At the 8th class on November 9th (Wednesday), the students presented the first product proposal. In the future, volunteer students will proceed with research and planning for more specific product development, and plan to make a final product proposal in class in January 2023.
<Comment from Mr. Ito, Lecturer, Department of Environmental Design, Faculty of Life Environment, Kinjo Gakuin University>
Although students are exposed to a lot of information on a daily basis through SNS, etc., it seems that there were few opportunities to collect information about femcare and discuss it with friends. This time, by working on it in class, it seems that they have come to realize that there are things they can do better in their own surroundings. It is also an opportunity to experience how what you have learned so far can be applied to society.
<Comment from the person in charge of Hogara at Toyoshima & Co., Ltd., Ltd.>
We launched "Hogara" under the concept of "what we want now". With members in their 20s and 30s running the event, I wondered how the younger generation, who will lead the future, would perceive Femtech. The impetus for this project was the lack of voices from young people in their teens to early twenties, even after conducting questionnaire surveys.
Together with Kinjo Gakuin University, which is also based in Nagoya, I would like to study what young women are worried about now and what I will be worried about in the future, and give shape to what I want.
