In this campaign, by posting a photo with a "red nose" and the hashtag "#RED NOSE DAY 2022" on Instagram or Twitter, the maximum limit is 300,000 yen, and 500 yen per post will be paid. From Toyoshima & Co., Ltd. It will be donated to the Certified Nonprofit Organization Japan CliniClowns Association.
"RED NOSE DAYwith CliniClowns" aims to bring smiles to children in the hospital. Organized by Certified Nonprofit Organization Japan CliniClowns Association, This charity project has been held on August 7 (RED NOSE DAY) every year since 2009. Using the action of "RED NOSE" as a symbol, we are engaged in activities to deliver smiles to people close to you.
Through the organic cotton popularization project "ORGABITS", we have been cooperating with the activities of the JapanCliniClowns Association since 2012, and started a campaign on SNS last year. In order to support the project again this year, we will implement the "RED NOSE DAY CHARITY SNS Campaign 2022" that can be applied on SNS.
During the period of July 25, 2022 (Mon) ~ August 14 (Sun), if you post a photo with a red nose on Instagram or Twitter with the hashtag "#RED NOSE DAY 2022", you will receive 500 yen (up to 300,000 yen) per target post. Donate to Certified Nonprofit Organization Japan CliniClowns Association.
In addition, we will develop charity items in cooperation with three apparel brands that sympathize with the project, and from the purchase of the target product, It is a mechanism to donate to the Certified Nonprofit Organization Japan CliniClowns Association 。
The donation will be used for activities aimed at improving the rehabilitation environment and increasing smiles of children in hospital.
■Overview of "RED NOSE DAY Charity SNS Campaign 2022"
campaign
・Period: July 25, 2022 (Mon) 12:00 ~ August 14 (Sun) 23:59
・How to participate: Hashtag "photo with a red nose"
Post #RED NOSE DAY 2022 on Twitter or Instagram.
* Posts with red noses on characters, pets, illustrations, etc. are also eligible.
The red nose also applies to substitutes for tomatoes, strawberries, colored balls, balloons, sweets, etc.
■About the Project Support Brand
All three apparel brands will participate in this project, and from early July 2022, the target items will be sold sequentially at each brand store and site. For every item sold, 10 yen will be donated to the JapanCliniClowns Association.
・Participating brands (in alphabetical order)
INSECT LAND、coen、SELF＋SERVICE
■What are ORGABITS?
"ORGABITS" is an organic cotton promotion project that started in 2005 with the desire to contribute to the global environment and producers one by one. In order to make it easier for organic cotton to be used and popularized, more than 140 fashion brands have participated to date and produced a total of more than 10 million items with the "reverse idea" of delivering 100 times the number of people with 100% organic cotton products per piece of clothing, rather than sticking to 100% organic cotton used for a single piece of clothing. Items endorsed by ORGABITS are accompanied by donations to support organic cotton farmers and NPOs, and the circle of social contribution activities that can be participated in on a daily basis through a single piece of clothing is expanding.
【Orgavitz Official Website】http://orgabits.com/
【BITS MAGAZINE Site】http://orgabits.com/bits-magazine/
【Ogavitz Official Instagram】https://www.instagram.com/orgabits/
【Ogavitz Official Twitter】https://twitter.com/ORGABITS_0829
■What is CliniClowns?
CliniClowns refers to a clown (crown) who visits a hospital (clinic). Children who are hospitalized have a lot of pain and suffering that they have to deal with in order to receive treatment. In an anxious life, it is difficult for children to live like children. That's why CliniClowns regularly visits the hospital rooms of such children to deliver "children's time" so that they can forget about their illness and spend their time like children. (In March 2020 CliniClowns we launched a web business to deliver "children's time" without the risk of infection.) ）
The CliniClowns aims to support the growth of children through play, humor, and communication, and to improve the rehabilitation environment for hospitalized children in cooperation with hospital staff.
【Official Site】https://www.cliniclowns.jp/
-Toyoshima & Co., Ltd. (https://www.toyoshima.co.jp/)
Founded in 1841. In our history of more than 180 years, we have expanded our business domain in response to the changing times. Currently, we are engaged in a series of processes from purchasing and selling raw materials, yarns, and fabrics from all over the world, and planning of final products to production management and delivery, and are developing comprehensive business in all processes of the fashion industry. In addition, as a company that proposes sustainable lifestyles, we develop and provide various sustainable and functional materials, invest in tech ventures, and promote the development of smart wear. Since 2019, we have adopted the "MY WILL" statement to express our commitment to sustainability, technology and materials.
■Certified Nonprofit Organization Japan CliniClowns Association (http://www.cliniclowns.jp/index.html)
Certified Nonprofit Organization Japan CliniClowns Association is " Under the slogan "Children's Time for All Children," we have been dispatching CliniClowns (clinical clowns) with red noses to pediatric wards since 2005 to create an environment where hospitalized children can regain their original vitality and smile.
CliniClowns supports the growth and development of children through play and communication. In cooperation with ward staff, we aim to improve the child's rehabilitation environment.
