The 6-inch clothes completed through this collaboration will be available for pre-sale on CAMPFIRE, Japan's largest roundfunding platform, and Good Morning, a crowdfunding platform that addresses social issues, on Wednesday, September 8.
* Inclusive design... A design method that includes diverse people who have been excluded from the design process, such as the elderly, people with disabilities, and foreigners, and a design method that aims to contribute to attracting as many people as possible by providing decision-making information by understanding the diversity of users.
■ 6 types of clothes produced in collaboration with Adastria's "Play fashion! for ALL"
This collaboration is Adastria Co., Ltd.'s in-house business proposal project "Play fashion! for ALL". I started to realize my thoughts.
During the production, interviews were conducted with three employees of Adastria General Support who have disabilities and chronic diseases.
TOYOSHIMA 's 3DCG design "VIRTUAL" focuses on "each individual's point of view", such as "I want to enjoy fashion while I am in the hospital" and "I want to wear fashionable clothes that won't stand out even if my sleeves rub against the tires of my wheelchair". CLOTHING™” was used to create a total of 6 types of clothes that fulfilled the needs of the three people.
The finished product will be pre-sold on the crowdfunding platforms “CAMPFIRE” and “Good Morning”. Through this sale, we hope to deliver products to people who have worries and issues in fashion, and at the same time, it will be an opportunity for those who are interested to know more about it.
▲ The design of each piece of clothing using “VIRTUAL CLOTHING™”
■ Product overview
・ Sales start date: Wednesday, September 8, 2021
・ Sales destination URL: https://camp-fire.jp/projects/view/445878
・Product details: CASE #01 Hospital pajamas that snuggle up to me Type 1
CASE #02 Wheelchair user's special casual type 2
CASE #03 Short stature casual setup Type 3
■ Product 6 type list
<CASE #01 Hospital pajamas snuggling up to me>
◇Size: FREE size (ladies) *Limited to 8 sets
① "Hospital pajamas snuggling up to me (4-piece set)"
Sales price: 14,190 yen (shipping and consumption tax included)
Features: Functional and stylish pajamas that stay close to me as I repeat hospitalizations. We have adopted roll-up cuffs that are convenient for IV drips and injections, and loops that are useful for putting on and taking off pants.
①: Functional and fashionable pajamas that will make you feel better even during hospitalization
＜CASE #02 Wheelchair user's particular casual style＞
◇Size: FREE size (unisex) *Limited to 3 sets each
② "Cotton hoodie with sleeve patch"
Sales price: 7,040 yen (shipping and consumption tax included)
Features: Elbow pads are added to the inside so that even white clothes don't get dirty by rubbing against the tires.
②：Cotton hoodie with ideas for wheelchair life
③ "Corduroy shirt with sleeve patch"
Sales price: 10,670 yen (shipping and consumption tax included)
Features: A snap button is used to make it easy to put on and take off even if you have a weak grip.
③: A casual slim shirt that looks smooth and easy to put on and take off
<CASE #03 Casual setup for short stature>
◇Size: FREE size (men's) *Limited to 3 sets each
④ "Band Collar Shirt"
Sales price: 7,040 yen (shipping and consumption tax included)
⑤ "Wonder Shape Jacket"
Sales price: 16,720 yen (shipping and consumption tax included)
⑥ “Wonder shape pants”
Sales price: 10,670 yen (shipping and consumption tax included)
⑤⑥⑦：Because it is 3D measurement, we realize “suit” that eliminates worries. Made with stretch material that is easy to put on and take off.
About Adastria "Play fashion! for ALL"
This is an inclusive fashion project proposed by employees in Adastria's internal business proposal project. Inclusive fashion refers to fashion that aims to include all people without isolating them, regardless of disability, age, or gender. I want to incorporate the common sense that everyone is "not the same" into fashion more and more. We want to create a society where everyone can enjoy fashion more. I started with that kind of feeling.
About TOYOSHIMA “VIRTUAL CLOTHING™”
By reading pattern data, creating 3D models, accumulating data, and increasing the results, we are working to significantly shorten the work and improve the efficiency of the apparel production process. In addition, planning, sample checking, and fitting can be confirmed virtually, and from an early stage, it is possible to consider over-the-counter and EC sales.
On the production side, by increasing the finishing accuracy, we will reduce losses such as sample disposal, costs, and shipping costs, and realize sustainability at each site.
We use 3D software "CLO", "BROWZWEAR" and "APEX4" according to the characteristics of the product, and we are working on proposing samples that are closer to the real thing.
■ Adastria Co., Ltd.
It is a casual fashion specialty store chain with more than 30 brands such as "Global Work", "Nicoand", and "Laurie's Farm" with approximately 1,400 stores in Japan and overseas. 「Play fashion!」 Through fashion, we propose "more fun" options for each customer's daily life.
■Toyoshima & Co., Ltd.
Founded in 1841. During our 180-year history, we have expanded our business areas in response to the changing times. Currently, we are involved in a series of processes, from purchasing and selling raw materials, threads and fabrics from all over the world, to final product planning, production management, and delivery. In addition, as a sustainable lifestyle proposal company, we develop and provide various sustainable materials, invest in tech ventures, and promote the development of smart wear. Since 2019, we have made our statement "MY WILL" to express our stance on sustainability and technology.
https://www.toyoshima.co.jp/
https://my-will.jp/
