This year, the 10th anniversary of the earthquake, we will hold a campaign called "Future Sakura Campaign" from Monday, March 1, 2021 to donate 500 yen for each photo of cherry blossoms posted on SNS with the word "#未来のさくらチャリティ".
In addition, 12 apparel brands that sympathize with the project have developed project-supporting products and are sequentially released at each brand store and website from February 2021. For every 10 yen sold of support products, we will donate 10 yen to the Sakura Namiki Network.
This year, the 10th year since the earthquake, we will carry out the "Future Sakura Campaign" with our thoughts on cherry blossom viewing, which cannot be held due to the corona disaster. In this campaign, add “# Mirai no Sakura Charity” to the photo of “the most beautiful Sakura” you have seen so far, post it on Instagram and Twitter, or share (retweet) the target post on the ORGABITS official account. , 500 yen will be donated to the Sakura Namiki Network for each post with “#Future Sakura Charity”. Donations will be used to plant cherry trees and manage and nurture the cherry trees that have been planted so far.
■One piece of cherry tree supports future cherry tree. Outline of “Future Sakura Campaign”
・ Implementation period: March 1, 2021 (Monday) to March 10 (Wednesday)
・Participation method: You can participate by either method below.
① Add "#Future Sakura Charity" to the photo of "the most beautiful Sakura" you've ever seen,
Post on Instagram and Twitter
② Target posts with “# Mirai no Sakura Charity” on the ORGABITS official SNS account
Share (Retweet)
After the campaign ends, we will donate 500 yen (up to 300,000 yen) to the Sakura Namiki Network for each post with "#Future Sakura Charity" based on the posts and shares (retweets) sent by everyone. .
■Participate in charity by purchasing products from brands supporting the Sakura Namiki Project.
In addition, project support products from 12 apparel brands that sympathize with the Sakura Namiki Project will be sold sequentially at each brand store and website from February 2021. Project support products will be tagged with a fund tag, and 10 yen will be donated to the Sakura Namiki Network for each product sold.
・Participating brands (in alphabetical order): 12 brands in total
(AS KNOW AS olaca, as know as de base, as know as de wan, any FAM, CATCH CO., LTD., CUBE SUGAR, KOL, JENNI love, SELF+SERVICE, nano universe, petit main, YECCA VECCA)
■What is the Orgabits Project?
"ORGABITS" is an organic cotton spread project that started in 2005 with the idea that everyone should contribute "bits" to the global environment and producers.
In order to facilitate the use and popularization of organic cotton, we have adopted a "reversal idea" to deliver 10% organic cotton products to 100 times more people, regardless of the amount of organic cotton used in one piece of clothing. More than 130 fashion brands participate in the event, producing more than 8 million items in total. Activities have expanded to include support for farmers in the country of origin of organic cotton and NPO corporations.
[Orgabits official website] http://orgabits.com/
[BITS MAGAZINE site] http://orgabits.com/bits-magazine/
[Orgabits Official Instagram] https://www.instagram.com/orgabits/
[Orgabits Official Twitter] https://twitter.com/ORGABITS_0829
March 11, 2011. The tsunami caused by the Great East Japan Earthquake caused enormous damage to the beautiful Tohoku region. An earthquake and tsunami are said to hit eastern Japan once every 100 years. I want to pass down the story from generation to generation and protect life.
In November 2011, the Cherry Blossom Trees Project was launched by the strong desire of people in Tohoku to plant cherry trees in the area where the tsunami hit, and volunteers involved in flowers.
Tree planting began in the spring of 2012, and by last year 5,719 cherry trees had been planted in Fukushima, Miyagi, and Iwate prefectures.
[Sakura Namiki Network Official Website] http://sakuranamiki.jpn.org/
Founded in 1841. In our 180-year history, we have expanded our business domain in response to the changing times. Currently, we are engaged in a series of processes from purchasing and selling raw materials, yarns, and fabrics from all over the world, and from final product planning to production management and delivery Japan and are developing our business comprehensively in all processes of the fashion industry. In addition, as a sustainable lifestyle provider, we are developing and providing various sustainable materials, investing in tech ventures, and promoting the development of smart wear. Since 2019, we have adopted "MY WILL" as our statement to express our commitment to sustainability & technology.
Through the planting of cherry blossom trees in the areas reached by the 2011 tsunami, the tragedy of the tsunami will be handed down to the future 100 years from now without fading. The aim is to protect as many lives as possible by serving as a guideline for residents to evacuate in the event of a tsunami, and to support the economic recovery of the affected areas through tree planting projects.
