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Japan's first jeans brand "CANTON" announces collaboration denim with J.CREW, developed after spending nearly two years

Toyoshima & Co., Ltd. (Headquarters: Nagoya City, Aichi Prefecture, President: TOYOSHIMA Hanshichi In the summer of 2013, we will unveil a collaboration denim with J.CREW, which was developed over nearly two years from the first jeans brand "CANTON" made in Japan. It is scheduled to be released only at directly managed stores such as J.CREW Liquor Store in J.CREW's home country and on mail order sites.

Product image

CANTON × J. CREW 1

■ Features of collaborative denim
・ The pattern is J.CREW's regular fit, and the material and processing are handled by CANTON.
・Authentic design.
・Textiles blended with organic cotton.
Denim is 13.75oz.
・We use wooden hats to weave.
・ ORIGINAL "Shrink to Fit" uses raw denim that blends in with the body by repeating washing.

■ What is CANTON?
In 1963, CANTON was born as the first full-fledged domestic jeans.
In 1968, due to brand trademark issues with Canton Textile Mills, the brand was abandoned. The legendary jeans have been revived after about half a century.
Over the course of half a century, Japan technology has been pushed to the highest level in the world, and "Made in Japan" has now gained a high reputation not only in Japan but also around the world. CANTON OVERALLS has gathered the outstanding technology of its Japan and traced it back to the 19th century, when the origin of jeans was born, and learned the spirit and techniques of the great people who bet on making them, and used and evolved them into new things to complete the "Japan jeans" of a new era.

CANTON OVERALLS Lot. #500とは a pride number that carves out a unique path for "Made in Japan" while conveying the spirit of tradition and is made by Japan Japan people to make the best jeans that can never be produced in Japan.
50 years of history, neither a replica nor a vintage that combines vintage elements with modern features, it is truly an original denim.
http://canton.jp/

■ Company Profile
Trade Name:Toyoshima & Co., Ltd.
Founded: 1841
Established: June 27, 1918
Representative: President & CEO TOYOSHIMA Hanshichi
Capital: 3 billion yen
Main Business:
・ Various textile products (from raw materials such as cotton and wool to raw yarns, textiles, and products)
Wholesale, import/export and trilateral trade
・Sales of large electrical equipment and construction materials for buildings, building design, construction, supervision, etc.
Location :Nagoya Head Office
〒460-8671 Aichi-ken, Nagoya-shi Naka-kuNichiki 2chome 15-15