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  • < TRUECOTTON × KoH T> Order sales of lounge wear using traceable organic cotton will be carried out on the EC site "Re:Circulet"

2022.07.14

< TRUECOTTON × KoH T> Order sales of lounge wear using traceable organic cotton will be carried out on the EC site "Re:Circulet"

Press ReleaseProducts
Toyoshima & Co.,Ltd aiming to propose a comfortable lifestyle (President & CEO: Hanshichi Toyoshima, Naka-ku, Nagoya) develops traceable organic cotton "TRUECOTTON” and the sustainable fashion brand "KoH T" , which presents collections in New York and Helsinki, collaborated to create a three-piece loungewear. This item is a media-type EC site "Re:Cierculet" (Re:Circulet that proposes something good for the earth. ), we will sell orders from 15:00 on Friday, July 15 to Wednesday, August 31.





"TRUECOTTON" developed by TOYOSHIMA is an environment where people who work on cotton farms can live healthy and bright days, and people who work in spinning factories that spin cotton to make yarn can also work in good health tomorrow. It is a safe and secure organic cotton made in a place with such a backing. We aim to spread the values of valuing producers, methods, and land in the world of fashion.

For this collaboration, Mr. Koji, a KoH T designer, is interested in the environment of TRUECOTTON, the workers involved in the production process, the production background that is friendly to the wearer, and the comfort of the fabric itself. In addition, TRUECOTTON T's manufacturing begins with the research of yarn in cooperation with the production area, and the creation of the fabric while searching for the best choice for the producer and the environment.・It started with the fact that I just agreed with it.

We created a sweatshirt that allows you to feel the comfort of the fabric with your whole body, with the commitment of the producers, the desire to deliver gentleness to the wearer, and the desire to feel the original comfort of TRUECOTTON. The pullover, hoodie vest, and pants are 3 pieces, so you can wear it regardless of the season depending on the combination.

We hope that choosing TRUECOTTON will continue to lead to the expression of each person's thoughts and intentions regarding the environment.


■ KoH T Designer Mr. Koji's comment
The theme this time is "SUNDAY+MORNING - clothes you want to wear on Sunday mornings". When do you feel the happiest in a day? When I asked about it, someone said, ``When you change into worn-out sweatshirts at the end of the day,'' it was an item that I wanted to make in the future. When you feel happy, it's a moment like that. At home, I feel more comfortable wearing sweatshirts that I've been wearing for years than new favorites. I made this sweatshirt with my thoughts on TRUECOTTON so that you can wear it until you get tired of it.




■ Product overview
The sweatshirt is not only a top and bottom, but also a pullover, hoodie vest, and pants, so you can wear it regardless of the season depending on the combination. In the cold season, you can add 1, 2, or 3 pieces for layering, and in the warm season, you can coordinate with your existing T-shirt and hoodie vest, or find your own way to wear it.
・Distributor: Re:Cierculet
・URL: https://recirculet.com/media/contents/?id=287995
* Due to site renewal work, you can check from 15:00 on Friday, July 15th.
・ Order sales period: July 15th (Friday) 15:00 to August 31st (Wednesday)




・Product name: TRUECOTTON pullover sweat
・Color: Brown/Greige
・Price: ¥18,700 (tax included)




・Product name: TRUECOTTON easy pants
・Color: Brown/Greige
・Price: ¥17,600 (tax included)




・Product name: TRUECOTTON hoodie vest
・Color: Brown/Greige
・Price: ¥18,150 (tax included)




■ About TRUECOTTON
Organic cotton yarn that can identify "farms and spinning mills".
Toyoshima & Co.Ltd. has concluded an exclusive sales contract for Japanese companies with Turkish organic spinning group UCAK TEKSTIL, which is a representative of traceable cotton.
We can provide organic cotton yarn that can identify "farm and spinning factory" because we can manage it consistently from farm to spinning. The cotton is grown from seeds that have not been genetically modified and is harvested by machine picking, so it is organic cotton with little contamination.
Choosing organic cotton actually means protecting producers from health hazards such as pesticides. It is an organic cotton yarn made in a place that is backed by such an environment where even the people who work in the spinning factory that spins cotton to make yarn can think that they will work well tomorrow.

HP: http://truecotton.jp/

Instagram: @true_cotton

 

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